Keyword: online web development

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Introduction to Marketing

Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentscasedistributed learningevaluationexperientialinstructor notesjobsmanagementmarket segmentation.Marketingmarketing programonline web developmentsituational analysistasks
Equivalent
CAMO MARK 110CAPU BMKT 161CMTN MARK 150KPU MRKT 1199OC BUAD 116SFU BU 1XXTRU MKTG 2430UBCO ELEV 1tUBCV COMM 296UFV BU 120UNBC COMM 240UVIC COM 250VIU MARK 160

Marketing Instructor’s Manual

OER Type
Course Plan
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing programonline web developmentsituational analysis
Educational Level
Introductory
Equivalent
CAMO MARK 110CAPU BMKT 161CMTN MARK 150KPU MRKT 1199OC BUAD 116SFU BU 1XXTRU MKTG 2430UBCO ELEV 1tUBCV COMM 296UFV BU 120UNBC COMM 240UVIC COM 250VIU MARK 160

Instructor Manual 1 – Module 1

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing plansmarketing programonline web developmentsituational analysisstrategy and implementation
Educational Level
Introductory
Equivalent
CMTN MARK 150

Instructor Manual 2 – Module 2

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningenvironment scanningevaluationexperientialinstructor notesmarket opportunitiesmarket segmentation.Marketingmarketing analysismarketing programmarketing researchonline web developmentsituational analysis
Educational Level
Introductory
Equivalent
CMTN MARK 150

Instructor Manual 3 – Module 3

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsbusiness to business marketingconsumer behaviordistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing programonline web developmentsituational analysis
Educational Level
Introductory
Equivalent
CMTN MARK 150

Instructor Manual 4 – Module 4

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing programonline web developmentpricing strategiesretail and distribution strategysituational analysissupply chain management
Educational Level
Introductory
Equivalent
CMTN MARK 150

Instructor Manual 5 – Module 5

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
advertising and salesapplicationassignmentsbranding and marketing communicationsdistributed learningevaluationexperientialglobal/international marketinginstructor notesmarket segmentation.Marketingmarketing programonline web developmentsituational analysis
Educational Level
Introductory
Equivalent
CMTN MARK 150

Instructor Manual 6 – Module 6

OER Type
Instructor Guide
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing plansmarketing programonline web developmentsituational analysisstrategy and implementation
Educational Level
Introductory
Equivalent
CMTN MARK 150

Assignment 1 and Marking Rubric

OER Type
Assignment
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningevaluationexperientialinstructor notesmarket segmentation.Marketingmarketing plansmarketing programonline web developmentsituational analysisstrategy and implementation
Educational Level
Introductory
Equivalent
CAMO MARK 110CAPU BMKT 161CMTN MARK 150KPU MRKT 1199OC BUAD 116SFU BU 1XXTRU MKTG 2430UBCO ELEV 1tUBCV COMM 296UFV BU 120UNBC COMM 240UVIC COM 250VIU MARK 160

Assignment 2 and Marking Rubric

OER Type
Assignment
Authors
van Dyk, Scott
Institutions
Coast Mountain College
Subjects
BusinessBusiness - GeneralMarketing
Keywords
applicationassignmentsdistributed learningenvironmental scanning for market opportunitiesevaluationexperientialinstructor notesmarket research and analysismarket segmentation.Marketingmarketing programonline web developmentsituational analysis
Educational Level
Introductory
Equivalent
CAMO MARK 110CAPU BMKT 161CMTN MARK 150KPU MRKT 1199OC BUAD 116SFU BU 1XXTRU MKTG 2430UBCO ELEV 1tUBCV COMM 296UFV BU 120UNBC COMM 240UVIC COM 250VIU MARK 160